What's Cooking?
OK. Something New From Our Marketing Kitchen (:
When Liper™ came to us and told us the story of the Liper™ device and its benefits, we simply couldn’t refuse the offer to be part of the team that would promote it for the sake of the babies to be born.
so… we developed the messaging, the Look & Feel, this animated video and other marketing tools.
The website: https://www.liper-device.com/
We All Deserve a Fair Start in Life
THE STORY
Daily tongue training during the first three weeks has been shown to enhance tongue flexibility and mobility, which are essential for everyday body functions. From breastfeeding to breathing and speech, tongue training contributes to the overall well-being of infants.
After having performed countless successful frenotomy and tongue training procedures, Dr. Eyal Botzer sparked up an ingenious idea that is set to transform neonatal tongue care. A research team was quickly put together in charge of development. The result is a simple ergonomic device that radically lessens baby discomfort while improving training efficacy compared to conventional techniques using the fingers.
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כי לכולנו מגיעה התחלה שווה והוגנת בחיים
מסתבר שלהתנשק טוב זה לא טריוויאלי ולא תלוי רק בנו. יותר מזה, מסתבר שגם תינוקות בני יומם עם לשון קשורה לא תמיד נדרשים לניתוח.
אז בנינו, תכננו, כתבנו, עיצבנו והפקנו.
אנחנו ב״כהן דרפיש״ גאים וגם מאוד נהנים לעבוד עם החברים שלנו ב- ™Liper ולקחת חלק בתהליך השיווקי, בניית מסרים, Look & Feel וכלים שיווקיים כמו סרטון ואתר בכדי לקדם את המוצר החכם, הפשוט והכל כך חשוב לילדי העתיד.
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Feel free to contact me at eli@cdh.co.il if your company wants to hear about a marketing and brand strategy process